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Preventing counterfeits with an iPhone

If you’re looking for a foolproof way to secure your supply chain and prevent the spread of counterfeit goods, Applied DNA Sciences (ADNAS) thinks it has created just the tool. Its new product, called digitalDNA, creates unique plant-based DNA signatures that are encrypted onto QR codes readable by an iPhone app. When phones scan the code, data is analyzed by a cloud database to identify possible theft or counterfeiting. It’s mobile meets cloud computing meets big data, with genomics as glue holding them all together.

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