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QR codes usage grows in Europe, but not so much in the UK

comScore’s latest data from its MobiLens service shows the usage of QR codes among European owners has doubled over the past year. The data which looks at the usage of QR codes on smartphones across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) shows users scanning QR codes with a smartphone in these countries has grown by 96% in the past year to 17.4 million.

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