JCPenney Puts the Brakes on RFID Rollout

A well-publicized announcement last year by CEO Ron Johnson set JCPenney on a course to become the poster child for item-level RFID. In an interview with Forbes magazine, Johnson said JCPenney would be virtually 100% RFID enabled in its stores by February 1, 2013. Not any longer. The aggressive deadline Johnson announced has been rescinded, according to a letter sent to suppliers. The letter, which was reported in a SupplyChainDigest story on 1/29/13, sharply modifies the plan and scales back the ambitious 100% goal.