Apple Inc. and Samsung Electronics Co Ltd. , the two smartphone behemoths, are
emerging as the key players to drive the worldwide growth of NFC based mobile payment system in 2016. According to the latest study, titled Contactless Payments: NFC Handsets, Wearable & Payment Cards 2016-2020, from Juniper Research, the number of smartphone users making payments via their NFC-based mobile payment solutions, i.e. Apple Pay or Samsung Pay, will reach 148 million in 2016. But, what is more interesting to look into the study is, the contribution of Apple and Samsung, together, will account for 70% of the new users.
The study also highlights the strong, but positive, market reaction to the launch of Apple Pay and Samsung Pay – mobile payment solution – in many selected key markets. In China, one of the most promising markets for Apple, nearly 40 million payment cards were reportedly registered within 24 hours of the launch of Apple Pay in mid-February.
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