Live Beacon aims to be the simplest iBeacon device

A new product dubbed Live Beacon aims to be the simplest iBeacon device out there, making it easy for places like retail stores and museums to connect visitors with promotions or information via their smartphone. Those with a Live Beacon can update what it transmits via the cloud; those with the Live Beacon app, meanwhile, will get a notification when they get within 100ft or so of the device. That notification will take the visitors to an app, website, or video, depending on how the owner set it up.