This Nanotech Startup Can Track Any Product Through Its Barcode

Shortly after licensing the patent, now-CTO Billy Meadow founded LocatorX to bring low-cost real-time tracking to physical assets. The nanotechnology startup has three versions of its offerings to fit the needs of partners in different industries. The first product is a unique 2D Barcode, called Certified Quick Response (CQR), that puts location tracking on the product labels of consumer devices (think food products, beverages, and more). LocatorX has already acquired two large customers in the consumer brands space, each with billions of dollars in revenue.