Three ways the UPC barcode is still transforming retail

The UPC barcode is middle-aged, but as vital as ever. Last week marked the 45th anniversary of the first-ever UPC barcode scan – a pack of Wrigley’s chewing gum at a Marsh Supermarket location in Troy, Ohio.

Barcodes have been a legacy technology since the early 1980s, but they continue to serve as the foundation for retail transformation. Here are three ways the good old-fashioned barcode continues to support next-generation industry evolution.