Nordic logistics company Bring experiments with RFID

Bring, a Nordic post and logistics company, is testing RFID in its parcel labels and invited, among others, ecommerce company Extra Optical to participate in the pilot project. Both parties are very happy with the results so far, as it increased traceability, fastened delivery and decreased the number of customer service inquiries. Extra Optical, an online eyewear store from the Nordics, focuses on innovation and usability and according to its CEO, Øystein Sandø, the best delivery for customers is to have the parcel delivered in the mailbox.