The Estonian technology startup Cuploop has
launched an RFID-based cup-tracking solution designed to allow restaurants, cafés and drink vendors to automate the management of reusable cups, thereby offering a sustainable feature to their drink sales without requiring labor time for workers to manually monitor incoming cups and issuing deposit returns to customers.
The system uses Confidex RFID tags, Nordic ID readers and Cuploop's own cloud-based software.
Cuploop's founders conceived of the idea at a street festival in the company's home city of Tallinn.
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