Medicom combats counterfeit figurines with NFC tags

Japanese collectible toy maker Medicom Toy has added NFC authentication tags to three of its Be@rbrick figurines in a bid to combat numerous fake versions.

The solution combines NFC with non-fungible tokens (NFTs) to allow product ownership information to be managed on a blockchain in the form of a guarantee card that customers can use to transfer ownership of a figurine to a new buyer as well as to check the product’s authenticity.