Wiliot Showcases the Future of Retail, Running on Ambient IoT, at NRF 2024
Attendees can see first-hand that retail running on ambient IoT is possible today and experience the real-time supply chain visibility it enables for retailers, manufacturers, distributors — even consumers. Wiliot will showcase real-world applications of its ambient IoT Visibility Platform at NRF booth 6757.
Wiliot's ambient IoT Visibility Platform, recently named one of TIME's Best Inventions of 2023 and Fast Company's 2023 Next Big Things in Tech, connects the digital and physical worlds through the company's IoT Pixels, which are stamp-sized, self-powered compute devices that cost pennies.
These IoT Pixels can attach to any "thing" and connect it to the internet. Not just expensive things like cars, appliances, and shipping containers, but also the things like fruits, veggies, vaccine vials, clothes, crates, and just about everything else.
Once connected, products transmit real-time, item and case-level information about their location, temperature, humidity, and even carbon footprint, giving retailers the data they need to improve supply chain performance, ensure product safety, and optimize staff time.
During NRF 2024, Wiliot will demonstrate ambient IoT in action, tracking products in transit, throughout a warehouse, and within a retail store, showing in each scenario how the data generated yields a host of important benefits. Wiliot's NRF demonstrations will showcase three critical uses that are now scalable thanks to ambient IoT:
Through truck-based IoT gateways and an integrated telematics system, attendees will see how the Wiliot Visibility Platform senses products at a case level as they move through the supply chain. The capability is currently being rolled out by a major U.S. retailer, eliminating misloads, mistaken deliveries, and pervasive handling issues caused by case-level temperature fluctuations. Telematics solution provider: IoT services company Montage Connect.
Real-time location of items in a store. Wiliot's item-level location tracking unlocks a wealth of retail intelligence. NRF 2024 attendees will see how the Wiliot Visibility Platform is reinventing inventory management and store design because staff know exactly what's in-store and where, freeing them to engage with customers in new ways. Avery Dennison's atma.io connected product cloud platform unlocks the power of connected products by assigning unique digital IDs to every item, providing end-to-end traceability.
No-labor compliance with food safety regulations. Wiliot's Visibility Platform automatically generates the traceability data required to meet reporting requirements of Rule 204 of the Food Safety Modernization Act (FSMA), which goes into effect January 2026. At NRF 2024, Wiliot will demonstrate the platform's ability to capture Critical Tracking Event data (such as accurate receiving events) and support total supply chain and cold chain visibility through digital product passports (DPP) and the company's AI-based Living Web browser, developed in conjunction with iFoodDS and IBM Food Trust.
No-labor inventory sensing enabled by ambient IoT represents a paradigm shift away from current RFID scanning processes. Although it's not a replacement for retail labor, its automation enables vastly superior efficiency and accuracy, allowing retailers and supply chain partners to redeploy valuable workers in business-enhancing roles.
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