PayPal sets out vision for PayPal Everywhere with NFC

PayPal is set to swiftly leverage Apple’s newly accessible iPhone NFC capabilities as part of its omnichannel payments strategy, according to President and CEO Alex Chriss.

'We’ll begin in one European country this fall and expand over time. If it proves successful in the US, we’ll implement it there as well,' Chriss shared at the Goldman Sachs Communacopia + Technologies event.

Chriss’ remarks followed earlier hints about PayPal’s plans to utilize Apple’s NFC functionality for an NFC-enabled mobile wallet. This coincides with the recent launch of PayPal Everywhere, an omnichannel payments initiative currently in beta.

As part of this initiative, PayPal is enhancing its rewards program, offering 5% cashback on purchases within a selected merchant category for in-store payments. Top categories include groceries and gas, areas traditionally not associated with PayPal.

Additionally, customers can now add their PayPal Debit Card to Apple Wallet and use it with Apple Pay, providing more payment options.