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What Consumers Think About Chip Cards and Mobile Payments

Chip cards are reaching ubiquity in the United States — nearly 75 percent of cards processed on Square now contain a chip, up from around 40 percent in September of last year. At the same time, mobile payments like Apple Pay, Android Pay, and Samsung Pay have entered the market, with an uptick in adoption among certain demographics (like millennials).

Of people who marked dissatisfaction with the chip card payment experience, most highlighted the speed of transactions as the most frustrating element. (Chip cards can be slower to process than magstripe cards because of their more robust security checks.)

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