HID Trusted Tag Services offers Internet of Things (IoT) authentication

HID Global, a worldwide leader in secure identity solutions, today announced its HID Trusted Tag Services offering. Combining trusted tags with existing secure cloud authentication services, HID Global’s latest solution confers everyday objects with unique and trusted identities that can be read by NFC-enabled mobile devices in a wide variety of IoT applications.
With NFC technology, smartphones and tablets can interact with everyday objects in new and exciting ways, ranging from tapping a “smart poster” for an interactive brand experience to authenticating the value of a luxury item to verifying the visit of a home health aide in a patient’s home.
HID Trusted Tags can be attached to or embedded into an object and then “tapped” by a smart device to communicate secure information.  HID Trusted Tag Services does not require users to modify their devices or download apps; however, unlike traditional approaches QR codes or static NFC tags that are vulnerable to tag cloning and tampering, the data read from a trusted tag has additional security and privacy attributes that change on every tap, providing a secure audit trail and making the taps uncloneable. HID Global’s patented tag technology optimize security and convenience, eliminates the need for special readers or other equipment for tag authentication, and enables new use cases that require proof of presence.