New TIPP Standards Help Retailers Prove the ROI of RFID

Introducing radio-frequency identification (RFID) technology into the retail environment has spawned some pretty amazing innovations. The Mount Hood Meadows Ski Resort in Oregon rolled out ski passes with RFID technology embedded in them, as BizTech reported in 2013. This upgrade allows skiers to bypass the time-consuming process of having their passes scanned with bar code scanners. More recently, Marc O’Polo, a German clothing brand, rolled out RFID technology across its supply chain, which will enable “the retailer to track its merchandise from the point at which they are made,” reports RFID Journal.