Avery Dennison Provides RFID System for Food Management

As the food supply chain evolves, the need for technology to help suppliers and grocers manage inventory has increased. Avery Dennison has been providing intelligence in the supply chain with item-level RFID, as well as offering on-demand labeling to drive food safety and freshness, through a solution known as Freshmarx. The company is now driving the adoption of RFID to automate data capture as food is prepared, packaged, stored, transported and sold to customers. The technology is intended to address the demands of the modern food market, such as allowing omnichannel management and traceability of waste and food donations.