Beontag and Kumho partner to produce RFID-enabled tires

Beontag has announced a strategic partnership with Kumho Tire. The collaboration will integrate Beontag’s TireTag RFID technology into Kumho’s line of tires for both commercial and consumer vehicles.

This advanced RFID integration allows full traceability of each tire’s lifecycle—from manufacturing at Kumho’s global facilities to final disposal or recycling. The partnership highlights Beontag’s continued innovation in RFID technology, supporting smarter supply chains, enhanced sustainability, and competitive cost efficiency.

Kumho Tire is one of South Korea’s top tire manufacturers, known for producing high-performance tires for electric vehicles (EVs), passenger cars, commercial trucks, and motorsports. The company’s dedication to technological advancement, sustainability, and safety closely aligns with Beontag’s core values.

Following extensive research and development, along with rigorous reliability testing, the RFID-enabled tires have proven their durability—withstanding extreme temperatures, pressure, and prolonged heavy use.

The new TireTag-equipped tires will also meet the upcoming Ecodesign for Sustainable Product Regulations (ESPR), which require Digital Product Passports (DPPs). These regulations are set to apply to tires beginning in 2028 through 2030.