France-Based ELA Innovation to Begin Exporting RFID Tech to Canadian Market

Following ELA Innovation’s participation in reference fairs in the US market (CES 2015, RFID Journal Live 2015), they are targeting the North American market as their main growth drivers. “Our ultimate goal is to achieve 50% of our sales abroad” said Willy Le Mercier, head of ELA Innovation International Sales. Willy met in early October a dozen of Canadian companies in order to set up distribution and integration partnerships. ELA Innovation will also participate for the second time to the CES 2016, in January at Las Vegas, in the EURAKA Park, area reserved to the most innovative companies.