RFID Redefines Convenience for Dispensed Beverages

Convenience stores’ first foray into automated payment can be found in an unlikely place: a cup. In a crowded market that has retailers vying for every foodservice dollar, evolving the definition of “convenience” with changing technology is critical. How can a retailer make each visit even faster and more efficient for its guests? The next level of convenience transforms the fountain or coffee cup itself into the technology by leveraging radio frequency identification (RFID). The aim: to speed up the payment process so that stopping in for a drink can be as fast as fill, tap and go.