Thinfilm Announces Organizational Changes

Thin Film Electronics ASA ('Thinfilm') announced several organizational changes that further accelerate the Company's growth in the NFC mobile marketing solutions space.

Tauseef Bashir has been promoted to Chief Sales Officer for Thinfilm and now leads all go-to-market activities globally for the organization. He joined Thinfilm in July of 2016 as EVP Global Sales. Prior to Thinfilm, Bashir served as Chief Sales Officer for Amazon.com, where he led the global go-to-market strategy for commercialization of the Amazon Speech Cloud Platform and Alexa Software.

Kevin Dodson has been hired as VP Channel Solutions, and reports directly to Tauseef Bashir. Kevin Dodson oversees the management of convertor/packaging firms, digital agencies, and other channel partners. He is a veteran strategy, business development, and product management executive with more than 20 years of experience working for early-stage Internet technology companies. Most recently, he was VP of Strategy and Partnerships for Beckon, a data management and analytics SaaS platform for enterprise marketers.

Thinfilm launched a Global Digital Strategy practice to formalize processes and establish best practices related to customer data within the Thinfilm CNECT(TM) cloud-based platform. Key focus areas include data collection and management, performance benchmarking, campaign execution, omni-channel measurement, and customer analytics/reporting.

Thinfilm also opened a sales office in Germany to further support the Company's growth strategy, address increasing market interest, and expand its reach in the EMEA region.