Men's Clothing Store Brings RFID Intelligence to Fitting Room

Casual men's apparel brand UNTUCKit is piloting an RFID-based solution at its store on New York City's Fifth Avenue that tracks when sample shirts are tried on. The system also monitors when the sizing fits and how that compares against purchase information. The system, known as the VISION retail platform, consists of RFID tags, readers and software provided by SATO Global Solutions, a subsidiary of SATO Holdings, as well as overhead traffic counters from RetailNext, paired with UNTUCKit's point-of-sale (POS) software. The pilot, which launched this week, may lead to a full deployment of RFID technology across all of the company's 25 stores and the additional 20 locations slated for 2018 in the United States, as well as in Toronto and London.