QR Codes Are Gaining A Brighter Profile

The QR Code has been enjoying some love and attention over the past few weeks, though the prospects for the digital payment tool remain relatively limited outside of Asia, at least according to one report. First up, EMVCo, the global technical body that manages those payment specifications, just introduced what it calls a QR Payment Mark. The idea is to “promote global interoperability across EMV QR Code payments,” the standards group said in a statement. Implemented last year, the group’s EMV QR Code Specifications are designed to address transactions where the consumer presents the code, and also where the merchant does so.