NFC Forum unveils Wayfinding Mark

The NFC Forum has launched a series of graphics incorporating a Wayfinding Mark that can be displayed on NFC connected products, labels, devices and other locations in order to show consumers exactly where and how to tap with their NFC-enabled device.

Marks that simply indicate the existence of a technology are not sufficient for NFC. To be successful, we must guide users to a tapping location, the NFC Forum explains.

he Wayfinding Marks come in four variations — Directional, Simplified, Charging and Instructional — and can be displayed in sizes ranging from 5mm to 14mm upwards and a variety of colourways.