Identiv Partners with Narravero to Accelerate Digital Product Passport Adoption and Compliance

Identiv has entered into a partnership with Narravero GmbH., a global Software-as-a-Service (SaaS) platform for Digital Product Passports (DPPs) and supply chain transparency. This collaboration expects to accelerate the commercialization of integrated solutions for EU-compliant DPP deployments. By combining Identiv's NFC inlays for dynamic product data with Narravero's robust data management platform, this partnership offers a comprehensive, integrated solution that streamlines DPP deployment for companies.

Both Identiv and Narravero are pioneers in connecting physical products with the digital world. Narravero's core offering allows businesses to create and manage DPPs that provide comprehensive product lifecycle information, including origin, sustainability data, and end-of-life instructions. Beginning in 2027, these DPPs will be required under new European Union sustainability rules. DPPs also present a significant opportunity for enhanced supply chain efficiency and customer engagement. Narravero's platform has already seen substantial growth, reaching 135 million visits as of February 2025.