Sales Up By 40 Percent for New York Venues With RFID Wristband

Event payment technology company Billfold POS has been providing an RFID-based payment solution to events around New York for several years. The firm is now expanding its reach across North America with a system consisting of an RFID-enabled wristband and payment terminals that capture a user's ID number and credit card access with each tap of the bracelet. The system can reduce a typical credit card transaction from one minute to less than five seconds for individuals wearing the wristband, according to Stas Chijik, Billfold POS's co-founder and CEO. One of the company's customers, Avant Gardner, has been using the technology at its three venues in Brooklyn and has seen its per-person drink and food sales increase by about 40 percent as a result, says Martin Naughton, Avant Gardner's director of food and beverage.