RFID Technology Comes To Severna Park

Severna Park is placing its own mark on the map when it comes to new technology. Smart Retail Label (SRL) Network originated in the Annapolis area with the goal of putting pertinent information about products directly at the fingertips of everyday consumers. Compass Marketing CEO John White recently gave me an in-depth tour of the recently implemented technology being used at the Severna Park Rite Aid. As I stood in front of digital tags, he simply waved his smartphone in front of the labels, and up popped information about the products. This technology is empowering and educating consumers.