Visa makes strategic investment in LISNR

LISNR, a start-up that is using ultrasound technology as a mobile authentication and mobile payments solution, has received a strategic investment from Visa, and the financial services giant and LISNR will now begin to deploy the technology in merchant mobile wallets and with the everyday mobile transactions consumers are making. The Cincinnati-based start-up announced that Visa took part in a recently closed Series C venture capital fundraising and is now working with LISNR on commercial beta-testing of its mobile payments technology with retail merchants. This investment comes at a time when large tech companies, like Apple with Apple Pay, are growing in the mobile payment market using near field communication technology (NFC).