KOOKAÏ Turns to Avery Dennison RFID to Boost Supply Chain Visibility, Omnichannel Strategy

 

Global fashion retailer KOOKAÏ has cut inventory counts from a few days to 30 minutes as a result of implementing RFID from Avery Dennison at its manufacturing facilities in Fiji and Sri Lanka.

The project is at the heart of the KOOKAÏ omnichannel strategy: ultimately, all clothing and stores will be equipped with RFID , enabling it to precisely track all items within its supply chain, speed up check out times, enable online orders to be fulfilled from local stores and provide consumers with extra information about the products they enjoy via new interactive experiences.

KOOKAÏ has tagged all the garments it manufactures with an integrated RFID Printed Fabric Label (PFL) catering for multiple languages. In partnership with Sensormatic Solutions TrueVue Cloud plaform, Avery Dennison has been able to offer a RFID solution that is able to capture and manage the item level data, enabling the brand to track the inventory process from production to quality control and then to finished goods.

At the Fiji factory, KOOKAÏ data indicates that 30,000 items can be counted in just 30 minutes – a process which used to take a few days. KOOKAÏ is also experiencing benefits in store by reducing its out-of-stocks and gaining visibility into inventory levels so that re-stocks can be increased ahead of time for fast selling items.