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Ligabue 2025 Concert Planning Includes HID’s Wristband

This summer, Italy’s largest music event will feature HID’s RFID wristbands, worn by over 100,000 fans of singer-songwriter Luciano Ligabue as they gather at RCF Arena for the “La Notte di Certe Notti” concert.

Ligabue, one of Italy’s most renowned rock artists, previously set a record in 2015 for the largest European concert audience, with 150,000 ticket holders. Beyond music, he has also directed films and published a short story collection.

To streamline audience management and improve traffic flow, concert promoter Friends&Partners has integrated HF MHz RFID wristband technology. According to Riccardo Brambilla, the company’s ticketing and special initiatives director, the wristbands will serve as both an access control solution and a seamless payment method.

HID’s HF 13.56 MHz RFID technology, compliant with ISO 15693, is embedded in the wristbands, enabling a fully digital experience. From ticket purchase and personalization to encoding and fulfillment, the technology supports every stage of the fan journey.

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